Our devotion to the sport drives us to develop new products which make shooting more fun and affordable for the beginner as well as offering more precision and enjoyment for the enthusiast.

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Design Philosophy

Let the products design themselves.

Between hand-selected materials, and a keen understanding of engineering and physics, we allow the designs to form organically, and work tirelessly to perfect and refine the prototypes. Not until we reach the world’s finest products for archery and slingshots, are we ready to go to market.

Performance

Everything we do revolves around perfecting performance.

Engineering your tools so you can outperform yourself. Designed to last, our materials improve anyone’s performance and are manufactured in the United States.

About Saunders

Archery is our family legacy.

“As a child, I saw my father’s archery targets on the Olympic games. I saw his engineering brain at work in interviews with Popular Mechanics for his dedication to perfecting the tools in the sport of archery. This is not my business; this is my life.” – Chuck Saunders, founder of Saunders Archery Company

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Archery Wrist-Rockets

Design Philosophy

We are craftsmen with a passion for the sport.

We believe if something is worth doing, it’s worth perfecting. Be that archery or crafting and designing the products behind the sport, we are unparalleled.

We understand and improve the experience from the beginner to the hobbiest to our compatriots — the archery-obsessed. These challenges, physical limitations, and engineering puzzles have become roadmaps to reinventing tools used in wilderness sport. Our products offer more to the sportsman and the sport itself.

Performance

Outdoors in the elements, after you pull back and release the string of your bow or the band of a slingshot, you can stand breathlessly watching the intersection between athleticism, physics and art. You are creating a perfect line, cutting through the air, before it hits its target. Your determination that makes that poetry take motion. We want you to make more of these moments.

Our products have not only appeared in Olympic games but set a 30-year standard in the industry. That’s not satisfying enough for us, and we continue rethink the basics in a constant search of physical perfection.

About Saunders

For more than half a century, Phyllis and Chuck Saunders, founders of Saunders Archery Company, devoted their lives to archery. It has always been our mission to be a guiding force in the future of archery, and that has been our mentality for 50 years and two generations of Saunders.

Our company grew from the basement of a Chicago apartment to a modest building in Manilla, Iowa, to manufacturing plants in Columbus and Papillion, Nebraska. This decades-long family commitment to new ideas and precision informs our steadfast commitment to perfecting the tools of the trade.